Looking to enhance your Shopify store’s performance? Well, here’s a stat for you: 39% of e-commerce traffic worldwide originates from search engines. That’s why mastering SEO is key—it’s a fundamental element in achieving success online.
In this article, we’ll take a deep dive into the realm of Shopify SEO and discover how leveraging Shopify SEO apps can simplify the process, ultimately saving you valuable time and effort.
So, let’s jump right in and uncover the benefits of optimizing your store for search engines with our top recommended SEO plugins!
How Shopify SEO Apps Help Drive Organic Traffic
On average, stores using SEO apps see a 35% increase in organic search traffic. But how exactly does this happen? Let’s break it down to understand!
- Build a solid foundation for SEO: Whether the issue is related to on-page or something hampering the store’s technicality, optimization apps are there to resolve the issue. In simple terms, these help in establishing a strong foundation for the SEO of a store.
- Apps boost store ranking and traffic: Shopify offers over 150 SEO apps in its marketplace (Source: Search Engine Journal), and each app is designed for a specific purpose. With the right combination of SEO apps, businesses can climb the search engine rankings and attract more organic traffic. Ultimately, these can help unlock the path to growth and success in the competitive e-commerce landscape.
- Remove the guesswork from Store SEO: Shopify apps offer insights into the site’s performance. You will feel empowered through comprehensive analytics and can make data-driven decisions as a store. When there is no guesswork, there is scope for long-term user engagement and effective business growth.
Now, you might be wondering what specific SEO benefits these apps offer. So, here’s the answer.
Apps will help with the following elements of SEO
- Page load speed optimization.
- Image optimization.
- SEO Audits.
- Meta tags optimization.
- Keyword research and suggestions.
- Schema inclusion.
So, with these apps, you can get help for the improvement of the above-mentioned tasks. But, one thing to be noted here is that apps are a valuable tool, beyond any doubt, but doing regular SEO audits for your Shopify website will let you frame the best SEO strategy for boosting your page rankings.
18 Best Shopify SEO Apps – Our Categorized List
Over 90% of the top-performing Shopify stores utilize at least one SEO app (Source: Search Engine Journal), which means if you want to be in the list and customer’s choice, you need to upgrade your store with the app’s usage.
Here, we’re categorizing the top 18 Shopify apps. Some will contribute to overall SEO, while others will target specific SEO elements. But, before describing each, we want to tell you why these are the best!
Why these are the best apps
- Great App Store reviews and ratings.
- One or more killer features.
- Easy to use.
So, let’s start with the ones that tackle essential areas of SEO!
The most popular SEO app on Shopify has been downloaded over 500,000 times by merchants worldwide.
Tackle Most of the Important SEO Areas
These are the apps that offer a one-stop solution for merchants looking for online visibility and drive more traffic to their stores. Here are the ones that will help you achieve your business goals from an SEO perspective, effectively.
1. Plugin SEO (Check SEO Problems)
Developer Company: Plugin Useful.
About Plugin SEO
This app is an excellent choice for store owners seeking an easy-to-use platform equipped with top features for analyzing SEO and optimizing their websites for Google Search.
With the use of Plugin SEO, one can enhance search engine rankings, conversions, page views, and overall customer satisfaction.
Top Features
- The app identifies and resolves common SEO issues.
- It creates meta tags and XML sitemaps automatically.
- It can be integrated with the store’s Google Analytics & Google Search Console without any difficulty.
Pricing
A 14-day free trial is available, whereas the Paid plan starts from $29.99/month.
2. TinyIMG: One-Stop-Shop for SEO
Developer Company: TinyIMG.
About TinyIMG
This app is perfect for stores that want to improve their SEO and optimize their images.
By using TinyIMG, one can enhance page speed, user experience, and search engine rankings.
Top Features
- Image optimization can be done, resulting in fast loading page speed.
- Broken link detection & 404 redirect feature to avoid loss of traffic generated through search.
- Automated page speed optimizer, so one can easily improve the page load time.
- Automation and SEO report availability.
Pricing: Free plan available. Paid plan starts from $2.99/month.
Page Speed Optimizer Apps
These are the apps that can make your pages feel like they load (almost) instantly. Here are some popular apps and tools that can help optimize page speed:
3. SearchPie: SEO Booster & Speed
Developer Company: Secomapp.
About Searchpie
The app is perfect for those who want to focus on high-speed performance and strong local online visibility.
Top Features
- Speeds up loading time with instant page and image compression features.
- Updates meta titles, descriptions, and alt tags (even for bulk).
- Detects and navigates long URLs (including 404 URLs).
- Generates rich snippets, JSON-LD for SEO rankings automatically.
Pricing: A 7-day free trial is available, whereas the paid plan starts from $39/month.
4. Loadify: Preloader & SEO Speed
Developer Company: Ninety9.
About Loadify
The app is designed to improve website loading times and enhance SEO performance. Using it can avoid slowing down your store as it leverages cache technologies to minimize unnecessary script loads.
Top Features
- Preloaders can be customized as per the store’s requirements.
- Lazy loading is implemented for images and other media, which improves page load times.
- Compatible with various platforms and content management systems, including WordPress and Shopify.
- Static logo can be animated. One can make it blink, flip, and even spin.
Pricing: Free plan is available, whereas basic plan starts from $5.99 per month.
5. Tapita SEO & Speed Optimizer
Developer Company: Tapita.
About Tapita SEO & Speed Optimizer
The app boosts the store’s SEO and real-user web performance, which generates better conversion and sales.
Top Features
- Improves Core Web Vitals for optimal web performance.
- Multi-language and AI-powered SEO meta tags can be created.
- Store’s visuals can be optimized without losing display quality.
- JSON-LD structured data can be added to help search engines understand your store better.
Pricing: Free to install, Basic plan starts from $49.99/month.
Overall, using Apps for page speed optimization is great. If you want to know in more depth, read our complete guide on speed optimization for a Shopify store.
Page Redirect Apps
These apps are used to fix broken links and auto-direct customers to a new page. Here, we are listing down some popular apps that can help:
6. SEOAnt (404 Link Redirect)
Developer Company: SEOAnt.
About SEOAnt
The app detects 404 errors automatically and will also help in report generation. Users can easily customize report formats to suit their specific needs.
Top Features
- 404 errors are automatically monitored and detected.
- 404 links can be redirected to the correct link (even in bulk).
- Daily/Weekly 404 reports can be generated using the app.
Pricing: Free trial for 7 days; basic plan starts from $7.99/month.
7. SC Easy Redirects
Developer Company: Shop Circle.
About SC Easy Redirects
The app simplifies URLs and optimizes redirects. In other words, it allows you as a store to manage user-friendly URLs effortlessly.
Top Features
- 301 redirects for site migrations or page updates can be simplified easily.
- Live pages can be redirected to other active pages.
- One can receive alerts and reminders for managing 404 error pages.
- The minimization of 404 errors prevents site abandonment and enhances user experience.
Pricing: 7-day free trial available, paid plan starts from $24.99/month.
Shopify SEO Apps for Images
These are the Shopify apps that are designed to help optimize images of online stores for better search engine visibility and drive more organic traffic. Here are the popular SEO apps for images you can prefer to use for your store:
8. Avada SEO Image Optimizer
Developer Company: Avada.
About Avada SEO Image Optimizer
It is a comprehensive SEO optimization tool that provides detailed SEO analysis on product pages, with reports and improvement solutions. Stores looking to enhance website speed and performance can use it.
Top Features
- Website loading speed can be optimized.
- The site’s images and content will be indexed faster by Google.
- Standardized meta tags can be created.
- You can integrate the app easily with Google Search Console.
Pricing: Free SEO & speed optimization included. Paid plan starts from $34.95/month.
9. Crush Pics: Image Optimizer+Compression
Developer Company: Space Squirrel Ltd.
About Crush Pics
It is an efficient tool designed to optimize and compress images. Any store seeking to improve website performance can utilize it and enhance the user experience for their customers.
Top Features
- It employs lossless compression, which maintains the clarity and sharpness of the image without compromising image quality.
- Multiple images (bulk) can be easily optimized at once with “bulk processing feature.”
- You can integrate the app with popular cloud storage platforms to access and optimize your images from anywhere.
- Automated optimization is there, ensuring that all store images will be optimized without manual intervention.
Pricing: A free plan with limited options is available. The basic paid plan starts from $19.99/month.
10. Booster SEO & Image Optimizer
Developer Company: Booster SEO.
About Booster SEO & Image Optimizer
The app is exclusively built for Shopify and ensures that the user’s store is set up for On-page SEO, which is a key element in ranking for Google search results.
Top Features
- With bulk image compression, the page load speed and SEO score of the store can be improved.
- It ensures meta tags are optimized to rank and convert.
- AutoPilot feature is present which finds and fixes SEO issues based on customizable rules.
- 24/7 live chat human support available to solve users’ queries.
Pricing
7-day free trial available, paid plan starts from $39/month.
Product Reviews Apps
Stores that want to boost sales with social proof can use product review apps. Here, we are recommending a few with great features and user-friendly interfaces:
11. Judge.me
Developer Company: Judge.me.
About Judge.me
The app collects and displays product reviews and star ratings. Stores that want to build trust and boost sales with social proof can get the most out of this.
Top Features
- Star ratings for the store and reviews, trust badges, and review carousel can be displayed.
- Reviews are collected through automation, custom requests, email requests, forms, and other possible methods.
- Backlinks, metadata optimization, and rich snippets can be optimized with its help.
Pricing
Free plan is available, the basic plan starts from $15/month.
12. Ali Reviews
Developer Company: FireApps.
The app utilizes AI for importing and encouraging purchases. It focuses on boosting conversions for all pages, from the Homepage, and Product to the Cart page.
Top Features
- One can get high-quality review sources automatically suggested by AI.
- Automated review requests with pre-made templates via email can be sent.
- Reviews with AliExpress Reviews Importer, Amazon & Ali Orders can be imported (even in bulk).
Pricing: Free plan available for 7 days, starter plan starts from $9.90/month.
13. Ryviu (Product Reviews & QA)
Developer Company: Ryviu.
About Ryviu
The app offers a range of superb features to showcase product reviews and answer customer queries.
Top Features
- Reviews can be displayed wherever the store wants with multiple themes.
- Emails can be sent to collect reviews from the customers who made the purchase.
- Reviews can be imported from multiple sources like Shopee, Amazon, Etsy, and AliExpress.
Pricing: Free plan available, basic plan starts from $6.99/month.
Shopify Sitemap Apps
Stores that want to make their stores easier to navigate can use Shopify sitemap apps. This way, they can optimize their website structure and enhance user experience, ultimately leading to increased sales and customer satisfaction. Here are the recommended ones:
14. MAPIFY Sitemap Generator
Developer Company: Petna Ventures, Inc.
About MAPIFY Sitemap Generator
The app will suit stores that want to improve SEO and boost sales. Customizable HTML and XML sitemaps can be created with one click.
Top Features
- Without any coding, HTML and XML sitemaps can be created.
- It is completely customizable, you can get what you want.
- Both HTML and XML sitemaps are updated automatically.
- Consistent branding can be maintained using a custom domain for the sitemap URL.
Pricing: A free plan is available for a 7-day free trial, the Basic plan starts from $3.39/month.
Related reads: Shopify Sitemap
Other Shopify SEO Apps Popular Among Merchants
To further drive traffic, boost sales, and amplify a store’s success, Shopify has introduced some more apps. Let’s make you aware of them!
15. Bloggle: Blog SEO & Blog Posts
Developer Company: Bloggle.
About Bloggle: Blog SEO & Blog Posts
The app is a perfect match for stores looking to get a personalized blog as per their brand. Design can be created in a few minutes, and SEO and sales can be boosted.
Top Features
- With the drag-and-drop editor, a custom blog can be built.
- Products can be added in two clicks.
- Automatic SEO suggestions are offered for every article.
- Already optimized for speed. Lazyload, light code, and blog are hosted on Shopify servers.
Pricing: A 14-day free trial is available. Paid plan starts from $25/month.
16. SEO Expert Pro
Developer Company: Developer Expert Village Media Technologies.
About SEO Expert Pro
The app helps merchants analyze their store’s SEO issues and also suggests the best solutions.
Top Features
- Provides SEO insights to enhance site SEO.
- Page speed score can be checked, and the best solutions are offered accordingly.
- One can update meta tags, title tags, and SEO parameters from the app.
Pricing: Available free of cost.
17. AI ChatGPT description: ST
Developer Company: StoreYa.
About AI ChatGPT Description: ST
Compelling, high-converting product descriptions can be generated instantly with ChatGPT AI.
Top Features
- Product descriptions are created automatically.
- Tone for writing the description can be selected depending on the brand voice and target audience.
- Key features, and selling points, are highlighted in the generated product descriptions.
Pricing: Free of cost.
18. AMP by Shop Sheriff
Developer Company: Shop Sheriff.
About AMP by Shop Sheriff
The app is focused on improving mobile page speed, passing Google’s Core Web Vitals. With its help, stores can create Accelerated Mobile Pages that are cached and preloaded by Google to load instantly and boost site rankings.
Top Features
- The app features a powerful page builder that allows shop owners to generate mobile-optimized AMP pages within just a few clicks, i.e., intuitive page builder.
- The app automatically indexes all generated AMP pages.
- It offers dozens of integrations that make creating complex and customized AMP pages easy.
Pricing: A free plan is available, and a paid plan starts from $9/month.
How many Shopify SEO Apps are too many
More than 80% of Shopify store owners use SEO apps to optimize their websites (Source: Search Engine Journal), which means apps are good for optimizing the store, but how many? Well, for this, we have an interesting answer!
There’s no fixed number of SEO apps that are “too many.” It’s about selecting the right combination of apps that effectively address SEO needs while minimizing resource consumption.
You have to consider a few things that will help you set up your Shopify store with an optimum number of apps. So, here’s the breakdown!
- Determine the features you need: The first thing you should do is identify the specific SEO features you require for your Shopify store. Make a list of the features that you need; it will effectively guide your selection process.
- Consult with developers: Engage with your development team and understand what your website requires. You can make a better choice when you have insights into which SEO functionalities need to be focused.
- How much space they are taking: Some apps are lightweight and some take large space due to additional functionalities or features they include. So, it would be a good idea to review the space requirement of each app.
If you make a choice while considering these pointers, you will get the best and required apps for the search engine optimization of your store.
How to Choose the Best Shopify SEO App?
Now that you know which apps are available, along with their features and pricing. But, still, if you are confused, which would be perfect for you? Don’t stress!
The most popular SEO app on Shopify has been downloaded over 500,000 times by merchants worldwide (Source: Search Engine Land), but choose the one that fits your needs.
By keeping in mind the below-mentioned points, you can make a better choice.
- Ratings and reviews: You can check the ratings and reviews of apps. Choose the one that has high ratings and positive reviews from other users. This way, you can have an idea of their effectiveness and reliability in improving SEO performance.
- Pricing: The second thing that you should consider while choosing an app is pricing. Consider the cost of the app and your budget aligns. You can go with that option where you are getting a good balance of affordability and features. Also, sometimes, it is good to choose free trials or tiered pricing plans so that you can accommodate features and affordability.
- Functionality: Assess the features and capabilities of the app you will download to optimize your store. Ensure it provides essential SEO tools like keyword optimization, meta tags customization, and schema markup implementation.
- Customer Support: Opt for a Shopify SEO app that offers excellent customer support. Whether it’s through email, live chat, or phone, responsive and helpful support can be crucial in addressing any issues or questions you may encounter while using the app.
- User Friendliness: Look for an SEO app that is intuitive and easy to use. A user-friendly interface and straightforward setup process can save you time and effort in optimizing your store for search engines. Choose an app streamlines SEO tasks and provides clear implementation and optimization strategy guidance.
Conclusion
Ultimately, we suggest giving each of the mentioned apps a try, especially since many offer free trials. But remember to pick the one that aligns best with your requirements.
One thing that is undeniable is the crucial role of integrating apps into your SEO strategy for optimizing visibility, engaging users, and achieving digital success.
By selecting the appropriate Shopify SEO app for your store, you can outpace competitors in the app-centric digital landscape.
In case, you need any assistance in leveraging apps to enhance your overall SEO strategy, feel free to get in touch with us!
FAQs
1. How is SEO done in Shopify?
Ans. Shopify offers SEO-friendly tools, which simplify the site’s search engine performance improvement task. Moreover, if you really want to benefit from these tools, you need to do research to find the right keywords for your products and services.
Besides, acquire more websites to link back to yours and use content marketing to make your site more authoritative. This way, you can enhance the SEO of your store.
2. Do all Shopify stores need SEO Apps?
Ans. One can implement SEO strategies manually, but the use of dedicated SEO apps streamlines the process of optimization. Additional insights provided by them help in the maximization of the store’s visibility and success in the long term.
So, the usage of such apps depends on your store’s specific needs, objectives, and resources.
3. How can I determine which apps are necessary for my Shopify store?
Ans. Apps can be selected depending on the goals and objectives of your store. You can explore the Shopify app store and discover the relevant ones. Read reviews, compare features, and then prioritize downloading the ones that will enhance your performance.
4. Are there any downsides to having too many apps on a Shopify store?
Ans. Using too many apps can slow down the store’s speed and increase complexity, and all of these will consequently lead to user frustration. If, for any reason, your store is offering a poor user experience, it would be better to stop using that.
5. Is having apps enough for Shopify SEO?
Ans. Absolutely not. Apps are only one aspect, but effective SEO requires quality content, optimized product descriptions, right target keywords, mobile optimization, and backlink building.
6. How do I install a Shopify SEO app on my website?
Ans. You can follow the below-mentioned steps to install a Shopify SEO app for your store:
- Explore Shopify’s App Store to find an app that fits your requirements, and choose the one whose features align with your SEO goals and budget.
- Click on the app and hit the button “Add app.” Follow the prompts to install it in your Shopify store.
- Once installed, follow the instructions and configure the settings to integrate the app with your store.