Professional Services
Dental Clinic
How a Dental Clinic Rebuilt Its Online Reputation and Gained 200+ Positive Reviews in 90 Days

Overview
A well-established dental clinic was losing new patients due to negative online reviews and misleading search results. Their Google rating had dropped to 3.1 stars, and several negative press articles appeared on the first page of search results. As a result, potential patients hesitated to book appointments, leading to a significant decline in inquiries.
Despite providing high-quality dental care, the clinic’s online reputation did not reflect its expertise and patient satisfaction. To regain trust and attract more patients, Visibility Gurus implemented a targeted reputation management strategy to suppress negative content, boost positive visibility, and improve credibility.
Challenges
Low Google rating (3.1 stars) was deterring potential patients.
Negative articles on the first page of Google damaged trust.
Declining appointment bookings due to a poor online reputation.
Solutions
To restore the clinic’s reputation and attract more patients, we implemented a strategic reputation management campaign focused on review generation, content suppression, and brand trust-building.
Review Generation Strategy – Encouraged happy patients to leave positive reviews, significantly improving the clinic’s Google rating.
Google Business Profile Optimization – Updated the clinic’s GBP with engaging content, patient testimonials, and service highlights.
Negative Content Suppression – Used SEO techniques and high-authority content to push down misleading search results.
PR & Brand Awareness – Published positive press mentions, case studies, and community engagement stories to reinforce trust.
Results
Removed negative articles from Google’s first page, restoring brand trust
✔ Improved Google rating from 3.1 to 4.8 stars, increasing credibility
✔ Generated 200+ new positive reviews, enhancing the clinic’s online reputation
✔ Increased appointment bookings by 30%, driving more patient inquiries
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